Hisense Emerges as Formidable Technology Innovator at CES 2016

Showcases Innovative Display Applications Across Television, Connected Home and Medical Industries; Announces Largest Foray Into U.S. Market to Date

LAS VEGAS, Jan. 6, 2016 /PRNewswire — Hisense took the stage at CES 2016 to announce the Company’s largest foray into the U.S. market to date, and to demonstrate innovations in display technology across the television, connected home and medical industries.

Jerry Liu, CEO, Hisense Americas, unveils the latest innovations in display technology during the Hisense 2016 CES Press Conference at the 2016 International CES inside the Mandalay Bay Convention Center on Tuesday, January 5, 2016, in Las Vegas. (Photo by Jeff Bottari/AP Images for Hisense).

Photo – http://photos.prnewswire.com/prnh/20160106/319622

According to HIS data for Q1-Q3 2015, Hisense has successfully increased its global market share by 5.8 percent. This rapid growth is a credit to Hisense’s five percent annual investment in R&D, agile and adaptable approach to technological innovation and commitment to industry-leading customer service that ensures consistent value is provided to consumers.

“Hisense truly embodies the values of honesty and humbleness in our internal culture, and these values guide our interactions with our consumers, customers, partners and processes,” said Jerry Liu, Chief Executive Officer of Hisense North America. “With our global and local R&D capabilities we are able to adapt and advance upon new technologies faster than competitors; providing consumers with exceptional, high-quality technologies at more affordable price points.”

Breakthrough technologies from Hisense will continue to challenge and shape the consumer technology industry, including 4K Laser Cast, a panel less TV that has the potential to change the face of TV altogether; a connected smart home platform that brings Hisense innovations together under a central hub for the consumer; China’s first independently developed color TV graphics chip, Hi-View; and the company’s latest advancements in medical imaging display technology.


Intrigued by the changing content consumption experience consumers are demanding and an “on-the-go” lifestyle that was created by smartphones, Hisense has been exploring technology to change the face of TV.

Sitting only inches from a wall, Laser Cast is less like a TV and more like an in-home cinema marvel.


Smart Home by Hisense is a multi-faceted system enabling the home management of Hisense products, whenever and wherever.


Hisense unveiled China’s first independently developed color TV chip, Hi-View, in 2005 and in 2015 announced the first Hisense smart television featuring the new Hi-View Pro chip.


Hisense showcased a first-of-its-kind medical image processing system for biliary and pancreatic surgery that provides efficient, precise and compact 3D CT graph and surgery solutions to reduce surgery risk and bleeding.

Jiang Shan