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Ministry of Commerce and Industry continues its interactive campaign to support Qatari products

The Ministry of Commerce and Industry is organizing an interactive campaign to support Qatari products, by displaying models of the most prominent Qatari industries until November 7, 2021, in shopping malls.

This step comes as part of the campaign to support Qatari products launched by the Ministry throughout 2021, to support local products and market them directly in the local markets. Moreover, the campaign seeks to raise awareness among consumers of the importance of national products and encourage them to give priority to purchasing them, in addition to supporting entrepreneurs and investors and providing them with the opportunity to have easy access to consumers.

Audiences will also be able to learn about prominent local products, and the mechanisms used in the various stages of manufacturing and production, as well as the relevant vital information and statistics.

The campaign has witnessed cooperation and coordination with a number of malls, and markets in Qatar, with the aim of building models of a number of local products in various sectors in Qatar. These include the manufacture of building materials, electrical equipment, furniture, furnishings, wood, textiles, medicines, paper, and food products. These models also have labels identifying all relevant industrial details, in terms of the number of factories and their products. Additionally, these models have been built in an attractive and interactive manner.

The campaign activities include filming a number of video clips in selected places, showing the stages of installing models and the public’s interaction with the campaign, to be then shared on all the Ministry’s official social media accounts.

The Ministry of Commerce and Industry launched its campaign to support Qatari products during the past year. Throughout the campaign, a number of printed and visual materials were developed and published on the Ministry’s various platforms and social media accounts. Campaign materials included publications on the most prominent local industries, and the number of factories operating in their scope of specialty, and their products, in addition to producing short films on national products and the manufacturing mechanisms that they go through. Moreover, the campaign witnessed the inauguration of two Ministry pavilions in the Mall of Qatar and Doha Festival City, to introduce Qatari products and industries.

Source: Ministry of Commerce and Industry